At SailCompanion, we believe that sailing events should be as engaging and accessible as possible. Today we announce our new Event Digitisation Solution that is transforming how sailing races are managed, watched, and monetized. By seamlessly combining advanced tracking technology with an intuitive event portal, we empower sailing clubs and federations to unlock unprecedented value from their events.
Maximising Sponsorship Revenues
The SailCompanion platform enables clubs and organizers to maximise their sponsorship revenues by significantly increasing their online audience reach. Our race tracking and replay solution ensures that races can be followed anytime, anywhere—creating an immersive experience similar to the America’s Cup. By making sailing races more accessible and engaging, we attract larger audiences and keep them connected to your event long after the race ends. Sponsors are willing to pay extra for experience, who are now frequently demanding tracking and replay solutions for races.
Additionally, our fully customizable event portal offers a unique branding opportunity for sponsors. With a dedicated subdomain and tailored interface, organizers can showcase sponsor logos, promote products in a dedicated marketplace, and share dynamic content like live rankings, news, and social media updates. Sponsors see immediate value in these expanded opportunities for visibility, ensuring stronger partnerships and more significant financial backing.
Enhancing Safety
Safety is at the heart of every sailing event. Our solution provides critical tracking capabilities that can aid in determining the cause of incidents and resolving protests, helping organizers make races safer for everyone.
Competitor Insights
Competitors benefit from our advanced analytics, enabling them to refine their strategies and improve performance. Check out our analytics offering features for details.
Here’s what sets our solution apart:
Key Features and Benefits
- Dynamic Race Tracking and Replay
Follow races anytime, anywhere, with our Olympic-style map replay. Audiences can analyse key race moments with detailed data, making it easier than ever to engage with the sport. - Customizable Event Portal
Create a branded digital hub for your event, complete with a custom subdomain, rankings, results, news, a social wall, and a marketplace for merchandise or tickets. - Real-Time Rankings
Keep competitors and audiences informed with instant rankings updates during the race. - Seamless Website Integration
Our platform integrates with Irish Sailing’s Live Events website, extending the visibility of your event. - Safety-First Approach
Use our tracking data to investigate accidents, improve race safety, and ensure accountability. - Detailed Audience Demographics
Access valuable insights into audience data, including age, location, and engagement metrics, to refine your outreach strategies. - Enhanced Sponsor Visibility
Highlight sponsors with logo overlays on replays and within the event portal, creating high-impact advertising opportunities. - Expert-Led Development
Our team combines technical expertise with a deep understanding of competitive sailing, ensuring tailored solutions for the sport. - Comprehensive Performance Analytics
Help competitors gain a strategic edge with data-driven insights and metrics. - Integrated Race Results Management
Our system works seamlessly with HalSail and SailWave, simplifying race results management. - Real-Time Notifications
Keep participants informed of schedule changes, updates, or critical information through push notifications. - Time-Synced Drone Footage (Optional)
Add a visual dimension to race replays with synchronized drone footage, captivating both audiences and competitors. - Automated Race Markers (Optional)
Simplify race setup and enhance precision with automated race markers. Allows race management with minimal staff.
With SailCompanion’s Event Digitization Solution, sailing organizers can elevate their events to new heights. From expanding sponsorship opportunities to improving race safety, our platform is the perfect partner for any sailing club or federation looking to lead the future of the sport.
Ready to transform your next sailing event? Contact us today and see the SailCompanion difference.
